When you’re looking to build or upgrade your website, knowing who to hire can be overwhelming. Not all web designers are created equal—and depending on your needs, you may require different types of expertise. In the world of web design, professionals generally fall into three categories. Understanding these can help you make the right decision for your business.
1. UX/UI Designers (User Experience & User Interface Designers)
UX/UI designers focus on how a website feels and functions for the user. They design layouts, navigation flows, and interface elements that make your site easy and enjoyable to use. Their goal? Keep visitors engaged and lead them to take action.
They handle:
- User behavior research
- Page structure and layout
- Interactive elements and responsiveness
- User accessibility and flow
A good UX/UI designer ensures your site is intuitive and friction-free—because a confusing website loses customers fast.
2. Visual Designers (Also Known as Graphic Web Designers)
Visual designers bring your brand to life online. They’re responsible for making your site look polished and professional while aligning with your brand’s personality. Think of them as the creative force behind your site’s aesthetic.
They handle:
- Color schemes, fonts, and images
- Brand consistency across every page
- Custom visual elements
- A modern, stylish look that reflects your business
If your site needs to stand out visually and make a strong first impression, this is the skillset that does it.
3. Web Developers (The Builders Behind the Scenes)
Web developers turn designs into reality. They use code to create a functional, responsive website that works across all devices. Developers can work on the front end (what users see) or the back end (the code, server, and database that make it run).
They handle:
- Coding and functionality
- Site speed, performance, and security
- Mobile responsiveness
- Integrating tools like scheduling, e-commerce, or contact forms
No matter how great your site looks, it has to work. Developers make that happen.
Which Type of Web Designer Do You Need?
The truth is: you need all three.
A successful website requires:
- Strategic UX/UI to guide visitors,
- Eye-catching visuals to reflect your brand, and
- Reliable development to ensure everything runs smoothly.
At 1 BIG WEB Design Marketing And Consulting, We Do It All.
We combine all three skill sets—UX/UI, visual design, and technical development—into one seamless web design process. Whether you’re starting from scratch or refreshing your current site, we make sure it’s easy to use, beautifully designed, and technically sound.
Want to show up in search engines?
We build SEO right into the design (when clients want it)—so your website not only looks amazing but also helps you get found on Google.
Our Services Include:
🔧 Web Design
📈 SEO & Local Optimization (Built Into the Site)
🌐 Google Business Profile Setup & Management
🛠 Website Maintenance & Support
📊 Small Business Marketing Consulting
💳 Financing Available
Don’t let budget hold you back from having a professional online presence. Ask us about our affordable monthly payment plans—we make it easy to get started.
Let’s build a website that brings you business.
👉 Contact 1 BIG WEB Design Marketing And Consulting today for a free consultation.
