Is Your Website Invisible to Google? Here’s What Might Be Wrong
If your business has a website but you’re not showing up on Google, you’re not alone. And you’re not out of luck.
Here’s what might be going wrong and how to fix it.
1. Your Website Isn’t Indexed by Google
First things first. If Google doesn’t know your website exists, it can’t show it to anyone. This usually happens when:
- You haven’t submitted your site to Google Search Console.
- Your site has a “noindex” tag (which literally tells Google to ignore it).
- Your site is brand new and hasn’t been crawled yet.
Fix it:
Head over to Google Search Console, verify your site, and submit your sitemap. This tells Google, “Hey, we’re here. Come crawl us!”
2. Your Site Loads Too Slowly
Google loves fast-loading websites. If your site takes too long to load, not only will visitors bounce, but Google may rank you lower or skip you entirely.
Fix it:
Use tools like PageSpeed Insights to check your site’s performance.
3. You Don’t Have SEO-Friendly Content
A beautifully designed site without optimized content is like a billboard in the desert. Nobody’s going to see it. Google ranks pages based on the words and structure on your site.
Fix it:
Make sure each page targets relevant keywords and includes proper headings, metadata, and internal links.
4. Your Google Business Profile Isn’t Set Up
For local businesses, having a fully optimized Google Business Profile is critical. If someone searches for “auto repair near me” and you haven’t claimed your listing, you’re missing out.
Fix it:
Set up and verify your profile, add business info, categories, photos, and start collecting reviews.
5. Your Website Isn’t Mobile-Friendly
Over half of all web traffic now comes from mobile devices. If your site doesn’t display well on smartphones or tablets, Google won’t prioritize it in mobile search results.
6. You’re Not Using Structured Data (Schema Markup)
Schema markup is like giving Google a cheat sheet to better understand your content. It helps with things like showing star ratings, business hours, or product info right in the search results.
Fix it:
If that sounds complicated, don’t worry. We can add structured data behind the scenes to make your site more attractive to search engines (and more clickable to users).
Don’t Stay Invisible. Let’s Fix It Together
If your website feels like it’s hiding in plain sight, we’re here to help. At 1 BIG WEB Design Firm, we specialize in turning invisible websites into lead-generating machines. Whether you need SEO optimization, a full redesign, or help setting up your Google Business Profile, we’ve got your back.
Bottom line:
If your website isn’t showing up on Google, it’s not the end. It’s just the beginning of getting it right.
Contact us for a free consultation today!